Joké Durojaiye is a transformational coach, Licensed Real Estate Instructor, and award-winning Entrepreneur who helps creatives build profitable, process-driven businesses with confidence and clarity.

 

As the founder of Genesis Home Staging and Business of Home Staging, she has coached several Real Estate Agents & creatives through her signature frameworks, certification programs, and coaching intensives.

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A skilled mentor and dynamic speaker, Joké has led industry trainings, keynotes, and workshops for organizations like Real Estate Staging Association (RESA), National Association of Realtors, (NAR) Redfin Real Estate, where she a Lead Agent and facilitator of the Redfin proprietary Home Buying Classes.

 

With  more than two decades as a serial entrepreneur, licensed broker and a background in business administration, HR, design, and entrepreneurship, she brings both the strategy and soul required to grow a thriving business.

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Joké’s coaching is deeply rooted in systems, purpose, and people. Her love for teaching, her passion for “how things work,” and her drive to elevate industry standards are powered by a legacy mindset shaped by her upbringing in Lagos, Nigeria. 

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Joké is the host of the Creative Business Mindset Podcast, established in 2024